Client moodboards with Backpack
- 28 November 09
- All articles
In an effort to gain a more accurate visual design style I have started to use Backpack and encouraged clients to develop their own mood boards, it’s easy to use, won’t confuse clients and provides a nice space where clients can organise all their thoughts and get your designers mind working.
In an effort to gain a more accurate idea of a visual design style prior to the design and build stage of a project, I have started to use Backpack and encouraged clients to develop their own mood boards. It’s never easy to match or get close to the ideas clients have about how they would like a project to look and feel so any help they can give you about anything is a good thing.
Backpack create view
Getting a client set up with a Backpack account a couple of weeks before the project starts has helped me gain a clearer specification of the clients preferences to speed up the design process. It perfect for brain dumping because it’s so easy to use and very direct in its interaction. Just create a section click to add an image or some text or maybe a link to a other sources of inspiration.
The beauty of this method is that, ideas they have that may fall outside a meeting or don’t seem relevant enough to put down in an email can all be added to a Backpack page as images, lists, links or files. As their pages develop you begin to get a clearer picture of their exact requirements and will be more likely to nail the design in the first sitting rather than offering many choices.
This application is easy to use, won’t confuse clients and provides a nice space where clients can organise all their thoughts and get your designers mind working in the right direction rather than on some crazy tangent that seemed a good idea at the time.