Client moodboards with Backpack
I love working with web tools that make my life easier. Whether it’s everyone’s favourites like Flickr or Dopplr or speciality applications like Protoshare. Recently I have tried to introduce some clients to the benefits of online apps for the purposes of collaboration.
In an effort to gain a more accurate visual design style I have started to use Backpack and encouraged clients to develop their own mood boards. Getting a client set up with a Backpack account a couple of weeks before the project starts has helped me gain a clearer specification of the clients preferences to speed up the design process.
The beauty of this method is that, ideas they have that may fall outside a meeting or don’t seem relevant enough to put down in an email can all be added to a Backpack page as images, lists, links or files. As their pages develop you begin to get a clearer picture of their exact requirements and are therefore more likely to nail the design in the first sitting rather than offering many choices.
This application is easy to use, won’t confuse clients and provides a nice space where clients can just brain dump all their thoughts and get your designers mind working.
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